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Many companies are interested in knowing what deployment method best fits their business needs. SaaS is a delivery method in which software is provided over cloud. An operator can access their software via the Internet. Many organizations use SaaS due to its convenience, affordability, and reliability. However, there are still many companies that are fearful of using SaaS due to the many reasons listed below.
Software Provider Has Ownership of Data: Many companies believe that once they purchase SaaS, their software provider has control over their data. This is untrue; the company purchasing SaaS has complete ownership of their data. Whether you decide to use SaaS or a server, your data is protected and is only available within your company.
SaaS is Not Secure or Reliable: There are many companies that still believe SaaS is not a secure solution. SaaS uses a backup process which ensures that your data remains secure and available for use. With SaaS, the chance of downtime is extremely slim and is not permanent.
SaaS Does Not Allow Customization: There are many organizations that believe SaaS does not allow for them to customize their software. In addition, there is the added belief that they would lose all customized features if they decide to upgrade their system. This is incorrect; companies with a SaaS solution are able to customize their software according to their business needs. In addition, your customizations are not at risk by upgrading your software.
SaaS is Only for Small Companies: The size of the company should not be the deciding factor in whether you choose SaaS or a server. SaaS is great for use in large companies with multiple locations. It eliminates the need for companies to handle set-up, installation, and maintenance.
Posted by Christine on 07/31 at 02:14 PM
Slide Designer is an editor, which allows for operators to get creative by using digital signage. The slide designer module contains a toolbar with a variety of image-editing functions. This module allows for operators to draw, type text by selecting from multiple font styles, measure content, upload images, zoom in and out, and more. As the Slide Designer module is accessible from the web-based user interface, clients can easily upload their artistic work on screen for their target audience. This feature is great for displaying creative work by students in schools or can be used by a graphic design company interested in showing their work to clients. Slide Designer allows for you to save your draft and then publish content once it’s ready for your audience to view.
Posted by Christine on 07/30 at 01:56 PM
It’s evident that many companies struggle with corporate communication. Communication among employees is difficult, especially when new information is constantly coming in. Even emails are not an effective tool for communication as employees can receive numerous emails throughout the day. A bulletin board used within the break room might work for one week, but eventually the information will become outdated. Many employees won’t even have the time to create a flier, print it out, and post it at the right time. So what is an effective tool for communication?
Digital signage is being used more and more for corporate communication because it’s easy to maintain and flexible enough to be used in multiple environments. A company with a large amount of employees can install digital signage screens within each department. Accurate information can be published for the right people within the right area.
Meetings: Alert employees about meetings on screen in advance. Inform employees about the location of the meeting room, time, date, and description about the meeting. This will help employees organize their schedule and be accurately informed about where to go. This will allow for your meetings to start on time and end on time without any interruptions.
Motivation: This is a great way to recognize employees who have done a great job within the workplace. Display an Employee of the Month notice to recognize their hard achievements. Dynamic signage is a great way to present the latest sales numbers and once a deadline is approaching, remind employees about their tasks. Share coverage stories focusing on the company. This will help keep employees motivated and remain on task.
Training: Use digital signage as a training tool for new employees. Create an orientation session involving a touch screen kiosk . Display informative videos, safety clips, and test employees on how to do certain tasks. Using digital signage as a training tool will help aid in workplace efficiency and will keep your new employees accurately informed.
Internal Communication for Employees: Publish information within the break rooms, conference rooms, or any other place where employees congregate. Schedule content so that certain employees throughout the day will receive information that specifically targets them. Signage can also be set up in the lobbies, so visitors can learn more about your company. Publish company news stories, display posts from your company’s social media page, or information about community events your company participated in.
Digital signage used for corporate communication offers a lot of possibilities. Corporate offices can greatly benefit from using digital signage and it can help improve the workplace environment.
Posted by Christine on 07/25 at 03:53 PM
POS digital signage is increasingly improving customer experience within the restaurant industry. Almost every restaurant you visit will use dynamic signage to effectively market products to their customers. Digital signage is particularly essential for the restaurant industry as it can strongly increase product sales. An added benefit of dynamic signage is that its marketing tactics go beyond the restaurant doors. According to Nielsen’s (2013) “Digital Placed-Based Video Report”, ad recall coming from dynamic signage is more than twice the average recall of static signs and menus. For instance, a customer viewing an image of a frothy iced coffee topped with chocolate on a dynamic screen is more likely to recall back to this image once they left the doors of a coffee shop. This ad recall effect is similar to that of a trendy song which remains in your memory even days after hearing it on the radio. Customers will tend to remember a delectable hamburger ad with cheese hanging off the sides or a comedic ad involving a new food item. Once customers recall back to these ads they are more likely to return back to the restaurant to make a purchase.This is very useful in helping boost revenue in eateries with multiple chains or even for a small family-owned restaurant. Dynamic signage could also enhance ambiance within a restaurant. If your restaurant has a western theme, you can use dynamic signage to display the landscape of the old west with images of saloons, cowboys, and wagons. Restaurants can even go so far as to add real-time imagery, which might look still, but slowly those images will cross across the screen. For instance, a beach-themed restaurant can show images of clouds, the sun, and the ocean with waves, which look still at first, but gradually moves to give customers the impression of actually being there. Dynamic signage does more than just display menu options on screen, it adds to the ambiance of a restaurant, much like its music and décor.
Posted by Christine on 07/24 at 03:12 PM
UCView recently launched the View Media transportation player which is ready for use on transportation vehicles. The box is built with premium components which are required for it to flawlessly work on a bus/cab/automobile application. The unit contains multiple outputs which allow for the network operator to feed to several displays in the vehicle. The robust and powerful View Media transportation player offers the convenience of turning on the screens once the vehicle starts up. In addition, the screens will shut down once the vehicle has been turned off. The all-in-one box has several safety features which include a power override switch, multiple fuse points, low voltage alarm, and short protect. Transportation vehicles commonly use GPS triggered ads in order to direct passengers to their desired terminals and to provide entertainment. UCView carries the largest collection of digital signage apps available, allowing for network operators to set up streaming TV, news, weather, social media and more.
Posted by Christine on 07/03 at 11:28 AM
Entertain and educate your audience by providing news focusing on politics, business, sports, and more. The Washington Post, one of America’s leading newspapers, can now be displayed on your digital signage screen. With this free digital signage app, you can display streaming TV content that’s reliable and up-to-the-minute. This app is great to display in markets, such as education institutions, banks, and corporate offices. Reach your audience by displaying live or recorded news stories from the Washington Post TV channel.
Posted by Christine on 06/26 at 02:59 PM
The video wall with five screens, displayed at Terrible’s convenience store, is a great way to help boost sales and pique customers’ interest. Customers walking into the store or browsing for products can easily view product promotions and discounts on the video wall. This not only helps boost sales, but is more eye-catching and beneficial compared to using posters as a form of communication. Customers waiting in a long line can also be entertained by watching videos on screen. The screens are stretched across the wall of the convenience store, making it difficult for customers to miss. As shown in this video, the first three screens and the last screen display connected video content; whereas, the fourth screen displays advertisements. This just shows you how advanced and innovative dynamic signage really is compared to other forms of communication.
Posted by Christine on 06/24 at 03:05 PM
It’s evident that digital signage is replacing traditional forms of media across a variety of markets. How many times have you walked by a store and noticed an outdated poster. Although digital signage may cost money to set up, having the ability to design, upload, and release ads with just a click of a button is extremely worthwhile in the long run. Imagine the amount of time you would have to devote to labor, printing, and shipping to receive static forms of advertisements, such as posters. These posters will need to be delivered at a particular date in order to for its message to be current. This can be a huge disadvantage, especially if you have to deliver the same posters to multiple locations. This doesn’t even include the possibility of a marketing error or misprint.
Static forms of media are also not as attractive as digital signage. As more people grow up in the digital age, there is crucial need to attract more attention. A poster is not as eye-catching as it used to be. As attention spans decrease, dynamic content has become one of the most effective forms of advertisement. People are attracted to content that’s in motion. Many potential consumers may be intimated by digital signage or feel like it costs too much, but the benefits greatly outweigh the costs. With a highly qualified team ready to assist you from the beginning to the end, there is no need to feel overwhelmed.
Digital signage monitors can be placed virtually anywhere and it saves a lot of time and money. You will have the ability to create layouts, upload ads, and schedule those ads for release within minutes. As you can simply modify multiple screens from one central location, the days of making a marketing error is no longer a cause for concern. In time, this will save your company a large amount of money. Your marketing messages will be much more effective as it will look attractive and offer up-to-the-minute information. As you can monitor displays from one central location, the network operator can ensure that the right messages are being displayed for each location at its scheduled time. No matter how small or large your company is, dynamic forms of advertisements will give you an edge over your competitors in the same market. It’s time to remove traditional forms of media and make way for digital signage.
Posted by Christine on 06/20 at 11:27 AM
Learn how to create an ad by watching the Create an Ad video tutorial. UCView allows you to distribute different types of content (such as advertisements, public service announcements, promotions, viewer instructions, news, etc.) in different areas of your layout across one or more locations. This how-to video offers step-by-step instructions on how to create your first ad and release it for your audience.
Posted by Christine on 06/12 at 02:24 PM
Check out UCView’s Locations & Players video tutorial. The Locations and Players module allows for you to create a location, register, and manage your digital signage players. This feature enables for you to effectively view the health status of your players, ensuring that your system runs well all day, every day. UCView’s video tutorial guides you through the steps necessary to help you create your first location and add a player.
Posted by Christine on 06/06 at 10:48 AM