Digital Signage Purchasing Equipment outright vs leased

Digital signage market is evolving fast in the last two years. Digital signage networks are popping up in every sector of the markets, from super market, hotels, malls, education, medical clinics, hospitals, retail stores, gas station and more. These networks are mostly privately funded by the founders, which bring cash flow and investment into consideration. Let break down the process of creating a digital signage network. At first we need to identify our locations, select digital signage software and equipment. Second stage we need to deploy the screen and maintain them with advertiser in mind. The revenue for digital signage network usually comes from advertising where the chicken and the egg concept come in place,  most cases its hard getting the advertiser before you deploy at least 25% of your network. From my experience with dozens of digital signage network is the progress is slower than you expect. The cash flow is crucial to maintain the network,  one of the most critical factors as to whether a client purchases the equipment or not is the final cost.