How Many Screen Are You Running?

The first issue this series will address is the question of screen quantity. Is one screen enough or should you install a network of screens?  This question is an important element in the process of figuring out how to improve the number of viewers and their engagement with the messages on screen. Is one screen enough to meet the foot-traffic that your location generates or would installing multiple screens be more beneficial? You may be concerned with difficulty of implementing a second or third screen and having to deal with content management for those as well.

With UCView’s ViewEdge advantage, you can control all your screens from one portal at the click of a button even from your smart phone. You have the freedom to select what content is displayed at what time and on which screen within seconds. We take the hassle out of signage management and simplify the process across all displays in your network.

For some locations, such as small shops and offices one screen may be enough. However, for most locations, one screen can not keep up with the foot-traffic that is generated. If a big crowd gathers around a screen, chances are people in the back will not be able to see what’s going on and their interest in the subject will be heightened. Enter the second screen running the same content and now more eyeballs are viewing the content and viewership has increased significantly. This is a great example of how installation of multiple screens can lead to more awareness and engagement with patrons at your business.

Not only do multiple screens increase engagement levels, they also boost impression numbers from a given ad that runs on the screens. Impression levels can increase exponentially, providing for a way for your company to generate increased advertising revenue.

Multiple screens can also cut down on the time your employee spends with a certain customer. For example, displaying information about your products and services on screen can help cut down on employee time spent answering basic questions, and that time can be reserved for more in depth conversations about a product or service.

At this point you may be asking yourself, “All of this multiple signage talk makes a lot of sense; but what about the extra time and effort I’ll need to put in to manage the network?” This is where UCView’s ViewEdge advantage takes over. With our system you can create, implement, and manage your display network seamlessly from anywhere in the world. All you need is internet access, not even a computer is necessary as you can access our portal from your smart phone. With UCView, you can manage your displays, from 1 to as many as you need, all at the click of a button.

The next step in the process is positioning your displays properly. Our next blog will go into further detail about positioning and placement of your screens.