Zimmerman Advertising is one of the largest full-service advertising agencies in the United States. Zimmerman Advertising has experience working with brand name clients, such as Office Depot, Nissan, and Papa John’s. The agency came up with the concept of Brandtailing, which enhances brand image along with generating next day sales. Zimmerman Advertising strives to help their clients succeed. Along with building brand name corporations, this agency took the opportunity to implement the use of digital signage displays. Digital signage provides a quick and effective means of communication with both employees and customers.