Nowadays the question is: where is there not a digital signage display near you? There was a time when one would roam aimlessly, navigating through the day with limited information to rely on without a television or a computer to travel with – but those days are over. Now it seems everywhere you go, information is there waiting at every stop; information that the public, not only has come to trust, but now depend on. Instead of searching the earth or going out of your way to find what you need to know, or having to wait until you go into work, chances are you will notice digital signage during your travels or at your very next stop. No longer are people just pleasantly surprised when they look up and view information conveniently delivered to them – they now expect it!

Now we depend on getting the weather forecast while at the corner service station pumping gas; or when we’re on our way to the corner market, wanting to check on our stock options; or even when we’re at the bakery touching up a lightly toasted bagel with a little butter or cream cheese, counting on just a few moments of live television before heading into work.

Whether at a business needing directions to the training room, or at a football game where there’s more information regarding season tickets. Around every corner, at many places we stop – someone also invited digital signage. And like an old friend, what you view will be pleasant, inviting, comfortable, and might even put a smile on your face.

Digital signage has landed, and is more prominent than ever before. Digital displays are popping up at record-pace. This growing media has not only become apart of our landscape, but also apart of our lives.

So you can run, but you can no longer hide from UCView and digital signage.

Mister Pukka is a senior writer at UCView. Pukka can be emailed at .(JavaScript must be enabled to view this email address)